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By Alexander Burns (
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aburns@politico.com ) and Emily Schultheis (
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eschultheis@politico.com )

SNEAK PEEK - PALIN FILM BROADENS RELEASE - The pro-Sarah Palin documentary "The Undefeated" will expand its reach this weekend, debuting in five new cities: Milwaukee, Charlotte, West Palm Beach, Tucson and Ontario. The movie will also continue to air in Dallas, Houston, Denver, Orlando and Orange, Calif., and will add theaters in Atlanta and Phoenix. That's a pretty wide - and swing state-friendly - release for the Palin-endorsed film. Filmmaker Stephen Bannon cheered in a statement: "Given the audience response on our opening weekend we now know we have a film that works. Our objective is very simple to bring this film to every market and every corner of the country; starting with a
limited theatrical release and then through an aggressive broader distribution strategy including streaming video, on-demand access and DVD." More from the announcement: "ARC Entertainment, the distributor of the film, announced today that the film had a stronger opening weekend than expected with the top markets, Phoenix and Orange County, achieving weekend per screen averages above $11,000 driven by multiple sold-out runs. The film was rushed to select digital theatres in only three weeks, and was marketed entirely through social media and grass roots efforts with virtually no traditional media spend."

HOUSE EXCLUSIVE - VILSACK LAUNCHES FOR 'LOWER ... VOICES'- POLITICO's David Catanese reports: "Former Iowa first lady Christie Vilsack is formally launching her campaign for Congress today, drawing a clear contrast with sharp-tongued GOP Rep. Steve King in an announcement video shared first with POLITICO. 'We've got a lot of work to do, from supporting biofuels and wind power, to bringing broadband Internet to our rural communities,' Vilsack says on camera. 'That's why we need leaders willing to lower their voices and start lifting their sights.' Vilsack has a three-city tour of the new 4th Congressional District set for Tuesday and she's expected to hammer home unifying themes of 'common
ground and civility,' according to a Democratic aide." Watch the announcement video, which kicks off one of the most anticipated House match-ups of the 2012 cycle:
http://go.politicoemail.com/?qs=7f289f82eeac24f3564d414c6be333be7a8752f68a990b300ff1fa1156398a86
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AND - THE NRCC PUSHBACK - The House GOP's campaign arm has a video teed up for Vilsack's campaign launch, mocking the Democrat's recent "listening tour" as an effort to duck the issues. "The real question is, why won't she say what's on her mind? She's even telling folks her priorities 'aren't important,'" the video says, as an image of Barack Obama and Nancy Pelosi appears on screen: "Christie, you may be trying to hide your liberal agenda, but Iowans will figure it out pretty quick." Watch it here:
http://go.politicoemail.com/?qs=b8260cec936a6504a901081d693848db75d4533cc3c58410f6ff89d87192519b
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POPPING IN THE DEBT FIGHT - MOVEON HITS THE RADIO - MoveOn.org will announce today that it's going up with radio ads against Texas Rep. Blake Farenthold and Pennsylvania Rep. Lou Barletta, accusing the Republicans of "holding the economy hostage" in the debt ceiling standoff. From the script: "Call Congress and tell Representative Barletta: Lift the Debt Ceiling and roll back the Bush tax breaks for the rich. You were elected to represent the interests of Pennsylvania families --not hold the country hostage." More on this below ...
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As PPP drops Tim Pawlenty, FreedomWorks plays in Florida and David Rivera makes himself scarce, here's POLITICO's Morning Score: your daily guide to the permanent campaign.

STATE OF THE STANDOFF - EVERYBODY WANTS COMPROMISE - A majority of Americans in both political parties are hoping for a deal on the debt ceiling, according to Gallup, which finds only 27 percent of respondents want lawmakers to "hold out for the basic plan they want, even if the debt ceiling is not raised by the deadline." While it may not be a surprise that non-specific compromise polls well, the survey highlights what a high price one party or the other might pay if it's perceived as standing in the way of a deal: "A majority of Republicans, independents, and Democrats favor reaching a compromise ... Fifty-six percent of Americans believe an economic crisis will result if an agreement is
not reached by the Aug. 2 deadline, which helps explain the majority emphasis on reaching a compromise. Close to half, 45%, think Social Security and military benefit payments would be delayed if an agreement is not reached."
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AND YET - "Debate turns 'scary' on debt" - POLITICO's David Rogers brings the bad news: "Washington's frayed nerves showed through Monday amid tough talk on the right, a White House veto threat, canceled weekend passes and the top Senate Democrat likening default to a 'very, very scary' outcome even for those 'who believe government should be small enough to drown in a bathtub' ... [W]ith the Aug. 2 deadline exactly two weeks away, the House GOP is doubling down its bet with 10-year statutory spending caps intended to wring $5.8 trillion in unspecified savings from the government during the next decade - more than twice the $2.4 trillion debt ceiling increase that is allowed. And in his
haste to act, Boehner will bring the so-called Cut, Cap and Balance bill to the floor ... Obama's press secretary, Jay Carney, mocked the bill as 'duck, dodge and dismantle.'"
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2012 TALKER - RICHARD LAND SCOLDS CAIN - Richard Land, president of the Southern Baptist Convention's Ethics and Religious Liberty Commission, is speaking out against Herman Cain's suggestion that Americans be allowed to block the construction of mosques in their communities. The Christian Post: "Land chided presidential candidate Herman Cain for disregarding the constitutional rights of U.S. Muslims during a Monday C-SPAN interview. He reminded Cain that as a Christian and an African American, he should have a special interest in the enforcement of the constitution in all communities, not just approving ones. Land ... addressed the businessman turned presidential candidate in a Monday
broadcast saying, 'Don't throw out the baby with the bath, Mr. Cain.'"
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PERRY WATCH - BACKTRACKING IN AUSTIN - After seeming to invoke the Almighty in a Des Moines Register interview, telling the Iowa paper he felt "called" to run for president, Rick Perry walked back that language in an appearance at the Texas state Capitol yesterday. The Statesman: "'There's a lot of different ways to be called,' Perry said Monday after signing a health-care bill at the Capitol. 'My mother may call me for dinner. My friends may call me for something. There are people that are calling from all across this country into either me directly or to people that they know and saying, "Man, we wish you would consider doing this."' A reporter asked whether that meant there were no
religious overtones to his suggestion that he was being called. 'Oh no, no, no, no,' Perry said. 'I don't ever get confused about that I am a man of faith' ... Perry sounded slightly less committed to a presidential run Monday when he fielded questions from Texas reporters for the first time in six weeks. 'We're going through a thoughtful, steady process of making a decision, and when we make that decision we'll let you all know,' he said."
http://go.politicoemail.com/?qs=3ac244b444067b6ac5d3751211810b8366a791463dff85369a937dc9c7516117
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BUT - SIGNS OF MOVEMENT: Even as Perry waffles on the prospect of running, his professional supporters continue to take steps to prepare a bid. The 527 group Americans for Rick Perry started a social media campaign to encourage attendees to write in the candidate's name at the Ames straw poll, and the Iowa GOP's central committee will vote July 23 on whether Perry's name should be included on the ballot. The Statesman notes that tonight is the night that some "four dozen potential donors and bundlers for Gov. Rick Perry's would-be presidential campaign will meet in Austin ... to discuss whether Perry can raise the money he needs to compete in the race for the White House, according to
Republican source."
http://go.politicoemail.com/?qs=aa0fa5820d54544330172a3f2ae0f0d5fc9771e8d6c3e730eea89726ac8f8531
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PPP: HE'D START OFF STRONG: The Texas governor took 12 percent of the GOP primary vote in Public Policy Polling's newest national survey, according to a tweet last night from PPP director Tom Jensen. It's the first time Perry has been included in one of PPP's national polls. Jensen also announced via Twitter that Perry will replace Tim Pawlenty in PPP's general election polling, since Pawlenty continues to underwhelm in PPP's most recent data. (Pawlenty's name will still be included in primary polling).
http://go.politicoemail.com/?qs=b1128fb15f791c65f0397db181ca1441456b068e347819c33980f3fb72e9fe40
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WHAT THE 2012 CANDIDATES ARE UP TO - Tim Pawlenty heads into the second day of his RV tour of Iowa with visits to Boone, Marshalltown and Pella. Michele Bachmann is in South Carolina, where she'll speak at a pair of events in Columbia. Buddy Roemer holds a meet and greet at a Windham, N.H., senior center. Mitt Romney is fundraising in New York City, at the Mandarin Oriental Hotel.
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ONE TO WATCH - PATRICK IN N.H. - The Democratic governor of Massachusetts will address a New Hampshire Democratic Party fundraiser this evening, giving him an opportunity to test-drive a national message - and potentially swat his predecessor on Beacon Hill: "The event will honor the Democratic leaders of the New Hampshire Legislature, House Speaker Terie Norelli and Senate President Sylvia Larsen. Patrick has appeared at a number of other Democratic fundraisers around the country this year in addition to a national tour to promote his autobiography."
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NEXT WEEK - NOT THE ONION: "Barry Diller, Tina Brown & Stephen Colvin welcome you to the launch of Newsweek Daily Beast Breakfast Club with special guest Governor Jon Huntsman, Jr." ... Jennifer Rubin posted the invitation, and unloaded: "Barry Diller and Tina Brown are two of the stars in the liberal media world. Both have been outspoken backers of liberal politicians and causes ... For a campaign supposedly searching for 'conservatives,' I don't think Huntsman is going to the right place."
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LUGAR POISED TO GO ON AIR - CATANESE SCOOPS: "Indiana Sen. Dick Lugar has purchased time for television ads to begin airing this week -- the most significant sign to date the six-term incumbent is taking his primary challenge seriously. According to a source who tracks ad buys, Lugar is slated to go up on television in Indianapolis beginning this Wednesday through July 29 -- a 10-day run. While the size of the buy is not yet discernible, it's expected to be a statewide purchase, according to the tracker. The move could be to provide a counterweight to the Club for Growth's recent blitz pressuring Lugar on the debt ceiling."
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WARREN UPDATE - TIME TO THINK: Consumer advocate and Democratic fantasy Senate candidate Elizabeth Warren said Tuesday she'll return to her home state of Massachusetts to ponder a possible bid. Just yesterday, President Obama nominated former Ohio Attorney General Richard Cordray to lead the Consumer Financial Protection Bureau that Warren has been setting up, leaving her free to pursue a Senate campaign. But her only immediate plan, she told ABC, is to "take my little grandkids and grandnieces and nephews to Legoland." The liberal Progressive Change Campaign Committee started raising money Monday for a hypothetical Warren Senate campaign, bringing in $15,000 in a few hours.
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FLORIDA SHOCKER - HARIDOPOLOS OUT: Florida Senate President Mike Haridopolos abruptly pulled out of the race against Democratic Sen. Bill Nelson, citing conflicts between his state Senate service and the campaign. Tim Baker, his former spokesman and campaign manager, said the pressure and pace of the campaign was "physically and emotionally untenable" for the candidate. Haridopolos was leading the GOP field in fundraising and his exit now leaves former Sen. George LeMieux, former state House Majority leader Adam Hasner, former Ruth's Chris Steakhouse CEO Craig Miller and veteran Mike McCalister competing in a wide-open primary. The conservative umbrella group FreedomWorks jumped into the
shaken-up race on Monday, endorsing Hasner into a statement calling him a "principled, limited government conservative."
http://go.politicoemail.com/?qs=282971fde678e872b77aba38ec88c3062a0018a0310d4327ad2e29d2cf21490d
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MIA: DAVID RIVERA - There's only one member of Florida's Republican congressional delegation who won't be sponsoring an Eric Cantor fundraiser in Miami. The Herald's Marc Caputo spots the missing man: "Miami Rep. David Rivera, who's snarled in a legal investigation over his ties to a $500,000 dog track contract, his changing statements, and his questionable federal and state financial disclosure forms ...In short, it's not the sort of background that the 18 other Republican congressmen/women want to deal with in the $10,000-per-couple dinner for the National Republican Congressional Committee."
http://go.politicoemail.com/?qs=9297282e739b20123513ef9151ccbe3d66a3a8bd18e0c1c27c5a512ea824396a
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CODA - QUOTE OF THE DAY: "I think he's gonna run ... This is the best opportunity he'll probably ever have." - Texas Sen. John Cornyn, to POLITICO's Scott Wong, on the possibility of a Rick Perry campaign
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