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<td colspan="2" style="background-color: #fff; color: #888; font-family: sans-serif; font-size: 11px; text-align: right" valign="middle">March 27, 2014</td>
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<strong>Dear Reader Store Customer,</strong>
<br><br>
On March 20, 2014, Sony's Reader Store closed and we are now transferring customers to Kobo, where you can continue to access and read the eBooks you purchased from Reader Store.
<br><br>
We are fully committed to helping you through this exciting transition to Kobo. With the Kobo Store, you'll have more than 4 million of the world's best eBooks, magazines, comics, and kids' titles at your fingertips.
<br><br>
You can transfer your library to Kobo by following these 2 simple steps: </p>

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<li>Click on the personalized, unique link below. Please note that this link is for your library only and should not be shared with anyone else.
<br><br>

<br><a href="http://mail.na.readerstore.sony.com/a/hBTNCDRB8i5-iB85DoSAAD5gSRB/tdoa7?URL=QoGBnZpiWLX0CdGC89OdROBAyApVDQaMQGsn">https://kobobooks.com/SonyMigrate?token=QoGBnZpiWLX0CdGC89OdROBAyApVDQaMQGsn</a></li>
<br><br>
<li>Click "Get Started," and then sign in with an existing Kobo account or create a new Kobo account.</li>
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You'll then see a list of all of your eBooks that transferred from Sony to Kobo.
<br><br>
Remember, as long as you complete this process by May 31, 2014, any remaining Reader Store credits you have in your account will also transfer to your Kobo account. Sony's Reader for PC/MAC software has been updated to link directly to the Kobo Store. You will now be able to purchase, download, read and transfer Kobo eBooks to your Sony Reader via USB. An initial update for the PRS-T1, PRS-T2 and PRS-T3 Reader devices is expected in April, with additional purchase functionality coming in late May.
<br><br>
This will be the last communication from Sony regarding the transfer to Kobo. In the future, you may receive reminder notices from Kobo to transfer your library if you haven't completed the process. You may opt out of the Kobo service messages at any time.
<br><br>
Should you encounter any issues with this process or have any additional questions, please see Kobo's FAQ <a href="http://mail.na.readerstore.sony.com/a/hBTNCDRB8i5-iB85DoSAAD5gSRB/tdoa5">here</a> or contact Kobo's customer support department. <a href="http://mail.na.readerstore.sony.com/a/hBTNCDRB8i5-iB85DoSAAD5gSRB/tdoa4">Click here</a> for their contact information.
<br><br>
Thank you for reading with us! It has been our pleasure to have you in our reading community.


<br><br>
Sincerely, <br />
<br />
The Reader Store Team<br><br></p>
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<p id="footer">You are receiving this email in connection with your transaction with Reader Store.
This email will not impact your status with regard to your email subscriptions.
Please do not reply to this message. This mailbox will not accept incoming messages.
Please use the <a style="color:#111111;" href="http://mail.na.readerstore.sony.com/a/hBTNCDRB8i5-iB85DoSAAD5gSRB/tdoa1">Help</a> link at Reader Store to submit any questions or comments to Reader Store <a style="color:#111111;" href="http://mail.na.readerstore.sony.com/a/hBTNCDRB8i5-iB85DoSAAD5gSRB/tdoa1">Customer Support</a>.
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© 2014 Sony Electronics Inc. Sony, Reader, their respective logos are trademarks of Sony Corporation.
All third party marks and logos are the property of their owners. All rights reserved.
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