EMAIL DETAILS

yup. i asked amp to set up a time on your calendar.

On Thu, Sep 16, 2010 at 8:15 PM, Hunter Biden <hbiden@rosemontseneca.com>wrote:

> Thanks for update- let's talk tomorrow.
>
> R. Hunter Biden
> 202-333-1880
>
>
> On Sep 16, 2010, at 6:59 PM, ncallahan@rosemontseneca.com wrote:
>
> > Just gave you a ring. I'll be on the train until 9pm. 917-945-9516.
> >
> > We talk tomorrow as well.
> >
> > Great meeting with Curt. Seems like Micheal and Thad's feedback was
> mostly moot, which is great, but caused a bit of anxiety.
> >
> > Bottom line:
> >
> > - no product development at this time. We have everything we need and it
> will be improved incrementally over time (I.e., additional languages)
> >
> > - no trading - just synthetic trading. The information they can produce
> is very far away from being useful to us and a start up/novice trader, but
> should be to an established player who will be using our information as one
> ingredient to their decision making process. Also the concern is that if we
> have a trade on, we'll look at it / worry about it each day (as we should)
> where the core effort now is to engage the market and learn from it while we
> generate cash.
> >
> > - we will start with a reporting product/offering:
> >
> > A 3 step "product/report": a 12-16 week engagement where we will charge
> all costs (labor, etc.) plus a margin. My gut is 250-350k a pop (maybe
> 500k)
> >
> > Step 1: country report - full on elite mapping: 4-6 weeks (English
> speaking countries 1st is preferred: Australia, Canada, US, UK, other
> Europeans, maybe India)
> >
> > Step 2: Identify 5 - 6 most pressing political issues: 2-3 weeks (i.e.,
> Australia's are: carbon tax, national broadband network and a resource rent
> tax)
> >
> > Step 3: try and answer any specific question or questions the client
> wants: 2 - 6 weeks.
> >
> > We will have Steps 1-3 (us coming up with #3) for Australia in the next
> 4-6 weeks.
> >
> > Target Segments:
> >
> > Tier 1: Proprietary Investors, Hedge Funds, SWFs
> > Tier 2: Corporations, Re-Insurance
> >
> > Target Topics:
> > - currencies and commodities
> > - industry's that lobby the most / are regulated the most (unregulated -
> low lobbying industries are not questions where we will be helpful) - so
> banking, telecom, energy, pharma, healthcare, transportation, defense.
> >
> > We will use the Australia "report" to hand out to prospects as an example
> of what we can do while in our pitch meetings.
> >
> > In parallel, we create our marketing pitch and start setting up meetings.
> >
> > My goal is to have the 1st real live pitch the day after Election Day.
> >
> > My goal is to have 4-5 250-350k projects sold by Jan 1, 2011 - so 1m+ in
> booked revenue to start the year. Maybe we do some for more, but this is in
> the ball park.
> >
> > Vide will be a data center at 1st. We won't need a standalone Vide data
> center and computers / until we sign our 1st paying client. A Vide data
> center will take 6-10 weeks ro set up and cost 300k+ to do. (That is a Vide
> cost, not a RSPA cost)
> >
> > I will send out a note to the RSP team in more detail. Curt will keep
> the Vide side informed.
> >
> > I feel great about it, we just need to move ahead with plan and keep the
> group dynamics to a minimum.
> >
> > Will follow up with Marc and Chris re the term sheet tomorrow.
> >
> > Devon - any comments?
> >
> > Best,
> >
> > Neil
> >
> > Sent from my Verizon Wireless BlackBerry
>


--
Neil Callahan
Rosemont Seneca Partners
917-945-951